Consumer engagement

Shaping the future of beauty and personal care

When Forum for the Future began our foray into the beauty and personal care (BPC) product industry, we knew there were some big barriers to making it more sustainable – and that a collaborative approach was needed.

The shifting sands that welcome the Sustainable Development Goals

The Pope’s recent invitation to social activist Naomi Klein to join his forthcoming high-level environment conference is an indicator of the shifting sands which define the historical role

Cotton 2040

Integrating and accelerating efforts for a systemic shift towards sustainability in the cotton industry

A pioneer's path

"We make a living by what we get, but we make a life by what we give" - Winston Churchill

Last week I had the privilege of interviewing someone who is doing just that.

How neuromarketing can unlock cross-cultural understanding

Professor Gemma Calvert of the Institute for Asian Consumer Insight discusses new techniques that could be key to the future of global brands.

“Connecting things does not make the world smart”

You have to empower people for radical change, says Hugh Knowles, founder of the Internet of Things Academy and Head of Innovation at Forum for the Future.  

Personal care: a systems approach

Top retailers come together to put the personal care sector on track for a sustainable future.

The Internet of Things: a tectonic technology shift for brands

Our real and virtual lives are merging in ways that transform brand-consumer relations and leave no industry unchanged, says Andy Hobsbawm.

Five brands look to art for inspiration

How IBM, Intel, MINI, Selfridges and Tiger Beer each worked with artists to find new avenues for innovation.