School colours and typography Expand Our palette consists of our core colour, 'Light Blue', a secondary colour, 'Earth Blue' and 5 complimentary colours. HEX #65D6FD RGB 101, 214, 253 CMYK 49, 0, 0, 0 HEX #004FFF RGB 0, 79, 255 CMYK 84, 69, 0, 0 HEX #E0D845 RGB 224, 216, 69 CMYK 15, 6, 87, 0 HEX #4BA44C RGB 75, 164, 76 CMYK 74, 11, 96, 0 HEX #E37A32 RGB 227, 122, 50 CMYK 8, 63, 92, 0 HEX #785E1F RGB 120, 94, 31 CMYK 42, 52, 100, 25 HEX #803774 RGB 128, 55, 116 CMYK 56, 91, 25, 8 Fonts Our visual identity is supported by two core typefaces and they should be employed in part or whole in any piece of visual communication. Futura PT Bold is best used for headlines, testimonials, block-quotes, statistics and more! Futura PT Book should be used for body copy and short paragraphs. Manipulating our typefaces (beyond what is specified in these guidelines) is prohibited. Stretching, condensing, outlining and drop shadows must never be used. Type can be set in any colour from the palette but there should always be sufficient contrast with the type and the background for both visual clarity and legibility purposes. For documents and presentations where the Futura font family is unavailable, please use Arial.
School logo Expand Our School of System Change logo marque should be included in all of our communications. Co-branding Our Schools of System Change logo can be co-branded with the Forum for the Future logo. When co-branding in this way the typography components of both logos should align as shown. The relative sizes given in this guide should be adhered to for both logos. Download the full logo pack