RSA Competition 2008/09 - Designing for a sustainable future

We’re delighted to have submitted a brief for the RSA Design Directions 2008/09 – “…an awards scheme that frames a series of design briefs within a social context in order to explore the role design can play in response to key challenges in contemporary life.”

With products and services being known to play a positive role far beyond their own direct influence, designing for an uncertain future has never felt more important. As part of an ongoing project with Dulux and Unilever, Forum’s Innovation, Futures and Communications teams have got together to draw up a futures-based brief which asks young designers to create products and services for a plausible 2025.

Called A Changing World - products and services for a sustainable future, we've provided entrants with inspiring scenarios for 2025. The aim is to stretch entrants' thinking and give them the space and opportunity to create bold, innovative product and service systems.

The students will be working on the brief during their autumn term and will be submitting entries towards the end of November 2008. The results are hotly anticipated. Watch this space.